THERE IS NO
SUCH THING AS
SUSTAINABLE FASHION.

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0 miles
15000 miles

average
product
journey

ZARA DRESS EXAMPLE

0 miles

Lyocell fibre is processed from wood pulp in Norway.

2000 miles

These fibres are shipped to Egypt to be spun into a yarn.

6000 miles

The yarn is then sent to China to be woven into a fabric.

10000 miles

The fabric is then shipped to Spain where it is dyed.  

11000 miles

The dyed fabric is then sent to Morocco to be cut and sewn into a garment.

14000 miles

It is then sent back to Spain to be packaged before being sent to one of many distribution centres that cater to a more localised region.

everything has an impact

That impact is complex and seeking to understand it can be overwhelming. We’ve looked to simplify the impact of what we buy with some key points from research but it’s not perfect.

The fashion industry has an impact on our land, our air and our water. It uses energy and it uses chemicals.

Its impact is dependent on what the material is, where it comes from, how it is grown or made. It matters how it is coloured, how much pollution and waste is created across the whole process and how far it travels. And importantly how long it stays in our system and what happens to it at the end of life.

PIVOT EARTHHQ

polyester HQ

ACRYLIC

cotton

recycled polyetser

bamboo

modal

lyocell

organic cotton

linen

recycled cotton

second-hand

DON'T BUY

921,000,000 kg

of used textiles go to landfill or incineration in the UK every year, 336 million kg of this is used clothing. 620 million additional kg of used textiles are processed in the UK with 31% of this being re-sold domestically and 60% being exported overseas.


That’s the equivalent weight of 5 container ships full of cargo.

Sales Manager
Albert Heinberg
Sales Manager
Albert Heinberg
Sales Manager
Albert Heinberg
Sales Manager
Albert Heinberg
01
We are a small, talented and slightly obsessed team.
02
We have a taste for the timeless to construct things so that they’ll outlast a lifetime.
03
We are always looking for the right balance.
04
We source sustainable materials only.
05
We minimize our waste in every step.
06
We strictly use sustainably sourced natural materials.
07
We make room for life. For people.
08
We do all of this in an intelligent way.
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